Lotus Media Group Logo
Brooke Communications Inc. (BCI) Logo

The Voice of
Douglas County.
Broadcasting Heritage.

Brooke Communications Inc. (BCI) is Douglas County’s broadcast powerhouse — delivering 6 premier radio stations, breaking local news, live regional sports, and 24/7 digital streaming to over 101,000 weekly listeners.

101,000+
Weekly Listeners
6
Broadcast Stations
50+
Years of Heritage
24/7
News & Sports Hub
Local Heritage & Community

Rooted in Douglas County

For decades, Brooke Communications has been the heartbeat of Roseburg, Sutherlin, Winston, and the surrounding Umpqua Valley communities. When severe weather hits, local high schools take the field, or major community events take place, Southern Oregon turns to our frequencies.

Through our annual Community Match Program, we match advertising dollars for local non-profit organizations, reinvesting hundreds of thousands of dollars right back into our community every year.

Broadcast + Digital Synergy

The Lotus Media Group Powerhouse

As the broadcast arm of Lotus Media Group, Brooke Communications combines traditional mass-reach radio with cutting-edge digital marketing. When you partner with us, your brand benefits from high-trust on-air radio advertising paired seamlessly with Connected TV (CTV), Digital Display, Google Search, and cinematic video production.

One unified local team handles all your creative, broadcasting, and multi-channel advertising strategy under one roof.

Learn About Radio Advertising Services →

The BCI Station Network

Take Douglas County Radio Everywhere

Stream live on your phone, tablet, smart speaker, or in your car with the free 541radio app. Catch the morning show, listen to live Roseburg Indians play-by-play, or stay informed during breaking local weather alerts.

Frequently Asked Questions

What is Brooke Communications (BCI)?

Brooke Communications Inc. (BCI) is Douglas County's heritage broadcast radio group, operating five top-rated local broadcast frequencies, two FM translators, and the 541radio digital streaming portal. Brooke Communications operates as the radio broadcasting division of Lotus Media Group.

How do I listen to stations online or on my smartphone?

You can listen live to all stations 24/7 at 541radio.com or download the 541radio app on iOS and Android.

Where are the Brooke Communications studios located?

Our broadcast studios and administrative offices are located alongside Lotus Media Group at 345 NE Winchester St, Roseburg, OR 97470. Office hours are Monday through Friday, 9:00 AM to 5:00 PM.

How do I advertise my business on BCI radio stations?

Advertising campaigns across all Brooke Communications stations are planned and managed by the Lotus Media Group sales team. We offer tailored on-air packages, commercial voice production, and multi-channel digital integrations.

To get started, visit our contact page or call (541) 672-3321.

How do I enter on-air contests or claim prizes?

Listen for call-in cues on the air, enter online at 541radio.com/contests/, or visit our community event booths. Prize winners can pick up their awards at our main office on Winchester Street with a valid photo ID.

Ready to reach Douglas County?

Connect with our broadcast and advertising team to amplify your message across our 6-station network and digital audio channels.

Call (541) 672-3321

FCC Public Inspection Files & EEO Compliance

Brooke Communications Inc. is an Equal Opportunity Employer (EEO) dedicated to serving our community. Public inspection files for our broadcast stations are maintained online via the Federal Communications Commission (FCC).